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Ford America’s Best Selling Brand

By Product Expert | Posted in Dealer Information, Ford Escape, Ford Fusion, Ford Trucks on Tuesday, December 31st, 2013 at 4:36 PM

As 2013 comes to a close Ford is poised to claim the title of America’s Best Selling Brand for the fourth straight year. Ford brought into December a lead of over 395,000 vehicles over second place Toyota. Going into this final month of the year Toyota had a marginal lead over third place Chevrolet of just over 12,000 vehicles. Honda and Nissan are a distant fourth and fifth respectively.

Ford has had a very strong year across all vehicle segments. The F-Series truck continues to lead the way as the best selling truck and best selling vehicle in America for over three decades. The sport utility models in including the Ford Escape, Explorer and Expedition are trending to claim the best selling sport utility brand for a third straight year. Read the rest of this entry »

2015 Ford Mustang Debut

By Product Expert | Posted in Ford Mustang on Thursday, December 5th, 2013 at 4:54 PM

2015 Ford Mustang

The debut of the 2015 Ford Mustang featured a stunning red GT bringing new life into the Legendary Pony Car. The new Mustang is brand new from the ground up with every last detail meticulously engineered to live up to the 50 Year History of the Mustang. The 2015 Ford Mustang will start arriving in dealer showrooms in the Spring or Summer of 2014.

In a debut worthy of the iconic sports car the new Ford Mustang was revealed on four continents and six different cities around the world. Sienna Miller showed off the sculpted lines and the return of the popular Mustang fastback in a pulse racing video preview. Already the most liked car on Facebook the new 2015 Ford Mustang has been blowing up all over social media since the debut. Read the rest of this entry »

2014 Ford Explorer Changes

By Product Expert | Posted in Ford Explorer on Friday, November 22nd, 2013 at 1:12 PM

2014 Ford Explorer

The 2014 Ford Explorer continues to offer SUV owners a full size SUV without compromising comfort, performance or value. Over the past 24 years the Explorer has made continual upgrades to vehicle safety, function, technology, performance, style and quality. East Texas families love SUVs and if you take a drive by any of the area schools, parks and athletic fields you will find plenty of Ford Explorers in the parking lots.

The Explorer gives drivers plenty of passenger seating as well as providing flexibility for handling cargo. SUVs combine the higher ride and cargo capabilities of a truck with the passenger comfort of a full size sedan. The 2014 Ford Explorer is a popular choice for Texas SUV buyers that want their cake and to eat it too. Read the rest of this entry »

2014 Ford F150 STX SuperCrew

By Product Expert | Posted in Ford Trucks on Friday, August 30th, 2013 at 4:11 PM

Ford F150 STX

Full size truck shoppers looking for value and performance should test drive the 2014 Ford F150 STX SuperCrew. The Ford F-Series has been the best selling truck in America for 36 years and counting because Ford Trucks exceed the needs of truck owners. Ford offers a truck with the price, features, capabilities and style for just about every need in the market.

The STX model fits perfectly between the working class XL model and the popular XLT truck models. F150 STX provides upgraded exterior features like body color front bumper fascia, grille surrounds and step bumpers. The 2014 Ford F150 STX is not just pretty to look at, its also equipped with the features you want like power windows, cruise control, air conditioning, stability control and more. Read the rest of this entry »

2014 Ford Fusion Changes

By Product Expert | Posted in Ford Fusion on Wednesday, August 21st, 2013 at 12:01 PM

2014 ford fusion












The 2014 Ford Fusion gets updates in several categories including efficiency, safety, amenities and performance. The popular mid-size sedan continues to be a top choice for drivers looking for the total package in a new sedan. The 2014 Ford Fusion changes and the increased plant production will make the Fusion a contender to knock the Toyota Camry out of the top spot as the bestselling car in America.

For 2014 the Fusion is available in eight models ranging from gasoline powered engines and hybrids to plug-in hybrid powerplants. The Ford Fusion offers advanced technologies to provide drivers with plenty of performance and efficiency matched with all the creature comforts of today’s automobiles. Before you purchase a Toyota Camry, Honda Accord or a Nissan Altima be sure to test drive the 2014 Ford Fusion; we think you will be impressed.

2014 Ford Fusion Changes

  • New 1.5 Liter EcoBoost® 4-Cylinder Offers Improved Fuel Efficiency
  • Two New Colors – Sunset and Dark Side
  • Two Deleted Colors – Ginger Ale and Bordeaux
  • Auto Start-Stop Technology Available on the 1.5 Liter EcoBoost
  • Inflatable Rear Seat Belts Available on All Trim Levels
  • Available 19-inch Summer Tire Package
  • Brick Red Seats Available in Appearance Package for Titanium
  • Cooled Seats Available on Titanium Models
  • Heated Steering Wheel Available Read the rest of this entry »

Ford SYNC® and MyFord Touch™ Setup and Usage

By Product Expert | Posted in How To Videos on Wednesday, July 17th, 2013 at 4:55 PM

ford sync myford touch

Ford SYNC® and MyFord Touch™ offer drivers amazing technology available by a touch screen or voice activated commands. The popular features allow drivers to make hands free calls, listen to their favorite music, get directions and control the interior climate. With the advanced features offered by the system it may take some time before you become completely comfortable using the features. Therefore, Ford has created this handy video below to explain the system settings and voice command best practices.

The sales and service team here at Longhorn Ford are also available to answer your questions about the SYNC® or MyFord Touch™ systems as well. We want to help you get the most value from your Ford vehicle ownership. Read the rest of this entry »

2014 Ford F150 Tremor

By Product Expert | Posted in Ford Trucks on Friday, July 12th, 2013 at 2:59 PM

2014 ford f150 tremor

Ford Motor Company recently unveiled the 2014 Ford F150 Tremor. The Tremor will be the first Regular Cab Ford Truck to be equipped with the 3.5 Liter EcoBoost engine. Powered by the V6 EcoBoost engine the Tremor will provide V8 performance with the fuel economy of a V6. The new truck will be available later in the Fall of 2013.

The F150 Tremor will feature an aggressive appearance with 20-inch flat black wheels, bold graphics and badging, plus HID headlamps. The interior features brushed metal accents, floor shifter, red stitched steering wheel, leather seats with Alcantara suede inserts with color keyed piping. Inside and out the new 2014 Ford F150 Tremor is built to impress.

EcoBoost Performance

The heart of the F150 Tremor is the innovative 3.5 Liter Ti-VCT EcoBoost V6 engine. The EcoBoost punches out 365 horsepower at 5,000 RPM without the need for high octane fuel. Torque is the name of the game when it comes to power and the Tremor features 420 lb-ft of torque at 2,500 RPMs. The drivetrain offers up to 90% of the peak torque available from 1,700 to 5,000 RPMs. Read the rest of this entry »

2013 Ford Escape Car of the Year Award

By Product Expert | Posted in Ford Escape on Tuesday, June 25th, 2013 at 2:18 PM

ford escape car of year

Did you know that the 2013 Ford Escape was selected as the first ever Car of the Year as selected by Popular Mechanics. The all new Ford Escape performed well in multiple categories in the magazines auto excellence ratings getting the attention of the editors. The versatile crossover/suv not only performed well on the road but at the window sticker as well with a base price under $24,000.

2013 Ford Escape Models

The redesigned 2013 Ford Escape is available in four models including the S, SE, SEL and the top of the line Titanium model. All four models have a highway fuel economy rating of 30 MPG or better. There are three engine choices to choose from ranging from the 2.5 Liter Duratec with 168 horsepower to the 2.0 Liter EcoBoost pounding out up to 240 horsepower. Read the rest of this entry »

Ford Mustang 5 Million Fans and Counting

By Product Expert | Posted in Ford Mustang on Friday, June 14th, 2013 at 5:05 PM

The vaunted Ford Mustang has surpassed 5 Million Fans or “Likes” on Facebook. The Mustang has always been popular with the American driving public. Upon introduction in April of 1964 the “Pony Car” was Ford Motor Company’s most successful launch since the Model A. In an effort to keep up with the success of the Ford Mustang, General Motors released the Chevy Camaro in 1966. The Mustang also provided the inspiration for Dodge to produce the Challenger in 1970.

To celebrate the milestone of 5 Million “Likes” on Facebook, Ford Motor Company commissioned the infographic below to illustrate what a typical Mustang fans other interests are. Although Mustang fans come in all demographics there are a few similarities of interest. For example 72% of Mustang Facebook fans live in the city and have an average of 435 friends on Facebook. Also, 46.2% of Ford Mustang fans “Like” Adam Sandler’s page and 47.9% like Eminem’s page.

Read the rest of this entry »

Veterans Memorial Golf Tournament

By Product Expert | Posted in Community News on Friday, May 31st, 2013 at 1:29 PM
Veterans Memorial Park

Photo Credit – Greater Hawkins Veterans Memorial Association









Veterans Memorial Park Benefit

Longhorn Ford is honored to be a part of the Veterans Memorial Golf Tournament on Tuesday, June 4, 2013 at the beautiful Holly Lake Ranch Golf Course. The Greater Hawkins Veterans Memorial Association is putting on this event that benefits Veterans Memorial Park. The park is located in Hawkins, Texas and is dedicated to all area residents that have served in all branches of the United States Armed Forces. Read the rest of this entry »